Examples to help you market your real estate photography business effectively.

Here are some email templates, social media post ideas, and pricing package examples to help you market your real estate photography business effectively.

  1. Email Templates

A. Cold Outreach Email to Realtors

Subject: Boost Your Listings with Stunning Photography

Hi [Agent’s First Name],

I hope you’re doing well! I came across your listings and wanted to introduce myself. I’m [Your Name], a professional real estate photographer in [Your City].

High-quality listing photos can help sell homes faster and for higher prices. I specialize in: ✅ Bright, high-resolution property photos ✅ Drone & aerial photography ✅ Video walkthroughs & 3D virtual tours

I’d love to offer you a first-time client discount or a free headshot with your first booking!

Let’s schedule a quick chat or a test shoot—would [suggest a date/time] work for you?

Looking forward to working with you!

Best, [Your Name] [Your Business Name] [Your Website] [Your Phone Number]

B. Follow-Up Email (If No Response in 3-5 Days)

Subject: Quick Follow-Up – Special Offer for Realtors

Hi [Agent’s First Name],

I wanted to follow up and see if you’re interested in a special offer for first-time clients. I’d love to help showcase your listings with stunning photography that attracts buyers!

If you’re available this week, I can schedule a quick 15-minute call to discuss how I can help you.

Let me know what works for you!

Best, [Your Name]

C. Referral Request Email

Subject: Earn Rewards for Realtor Referrals

Hi [Agent’s First Name],

I’ve really enjoyed working with you and wanted to offer you an exclusive referral reward! If you refer another agent to my photography services, you’ll get $50 off your next shoot OR free drone photos.

If you know someone who could benefit from high-quality listing photos, feel free to share my info or connect us.

Thanks so much—I appreciate your support!

Best, [Your Name]

  1. Social Media Post Ideas

A. Before & After Post (Instagram & Facebook)

Caption: ✨ The power of professional photography! ✨ Check out this before & after of a recent real estate shoot.

A well-lit, high-quality photo can make all the difference in attracting buyers and selling homes faster! If you’re a realtor, let’s work together to make your listings stand out.

DM me for pricing or visit [Your Website]!

#RealEstatePhotography #BeforeAndAfter #LuxuryHomes #ListingPhotos

B. Behind-the-Scenes Reel

🎥 Reel Idea: Show a behind-the-scenes clip of you photographing a property, setting up lighting, or editing photos. Caption: Ever wondered what goes into capturing stunning real estate photos? Here’s a sneak peek of my process! From the right angles to perfect lighting, every detail matters.

🏡 Realtors, let’s book your next listing shoot! DM me today.

#RealEstateMarketing #ListingPhotos #BTS

C. Client Testimonial Post

Caption: Another happy realtor! ⭐⭐⭐⭐⭐

“I was blown away by the quality of [Your Name]’s photography. My listings got more views and sold faster than expected. Highly recommend!” – [Client’s Name]

Want results like this? Let’s chat! 📸

#RealtorSuccess #SellFaster #PhotographyMatters

D. Educational Post (Carousel or Static Image)

Caption: ❌ Don’t lose buyers with bad listing photos! ❌ Did you know that homes with professional photography sell 32% faster? Bad lighting, blurry images, and poor angles can turn buyers away.

📸 Invest in high-quality listing photos and see the difference! DM me to book your next shoot.

#HomeForSale #RealEstateTips #ProfessionalPhotography

  1. Pricing Package Examples

Basic Package ($150 – $250) • 📸 20-30 high-resolution photos • 📍 On-location shoot (45-60 minutes) • 🎯 Basic editing & color correction • 📂 Digital delivery within 24-48 hours

🔹 Best for: Standard home listings

Premium Package ($300 – $500) • 📸 35-50 high-resolution photos • 🎥 Drone photography (5-7 aerial shots) • 🏡 Twilight photography (optional) • 🎯 Advanced editing & enhancement • 📂 Digital delivery within 24-48 hours

🔹 Best for: High-end homes, luxury listings

Luxury Package ($600 – $1,000+) • 📸 50+ high-resolution images • 🎥 Full video walkthrough (60-90 seconds) • 🚁 Drone & aerial shots included • 🏡 Twilight & virtual staging (if needed) • 🎯 Premium editing & retouching • 📂 24-hour turnaround

🔹 Best for: Luxury homes, commercial properties, Airbnb listings

Add-Ons • 🏠 Twilight Photography – $100 • 🚁 Drone/Aerial Photos – $150 • 🎥 Video Walkthrough – $300+ • 🖥 Virtual Staging – $50 per image